Best Time and Day to Send a Press Release
The Best Time and Day to Send a Press release is often a question that you may be asking yourself. The answer is dependent on your audience and the publication you’re trying to reach. Most news organizations will accept press releases any time of the day, but there are some exceptions. Typically, a press release is most effective when it’s sent between 10 am and 2 pm. However, there are some considerations you should keep in mind when choosing the best time to send a press release.
A press release should not be sent on the hour. Many companies send emails every hour. The best time to send a press release is on the half-hour, around the same time as a news item. This is because editors and writers often check their emails in the late morning. Depending on your industry, you may need to adjust your timing accordingly. You should avoid sending press releases on Wednesdays, Fridays, or Saturdays. Also, the best time to send a press release is during the morning, as the editors and reporters are most likely to read them before heading out for the day.
There are some general guidelines you should follow when sending a press release. Holidays are the worst time to send a press release. It is similar to sending a press release on a weekend. People aren’t thinking about work at that time. It’s also not a good idea to send a media release during the week. You might be able to get more attention if you wait until after the holiday.
A press release should be sent at the right time. Generally, the best time to send a press release is between 8 am and 10 pm. This is because journalists’ inboxes are usually full on Mondays and Fridays. A press release sent on Thursdays and Fridays will be more likely to be ignored. And, of course, you shouldn’t send a press release on the weekend!
The best time and day to send a press release is based on the audience and the news organization. The time of the release depends on the audience. If you are targeting business-related publications, then Tuesday and Wednesday are the best times. If you’re targeting consumers, then Tuesday and Wednesday are the best times to send a press release. If you are sending a press release to a consumer, target them between noon and 4pm. The time difference between the two is often a matter of hours.
In international markets, the best time to send a press release is at the most effective time. The best time is between 8:00 am and 4pm in the U.S. and is considered prime by the majority of news organizations. In the UK, it’s the only time when a press release should be sent during these hours. For businesses and people working from home, the best time is between the morning and evening.
If you’re aiming for business people, you should target the time between 10 am and 2 pm. This period is when email opens are at their highest, but after lunch, the open rates are just 15 percent. In other words, the best time to send a press release is during the peak news cycle. It’s the most effective time to reach your audience. A PR is only as effective as its headline if it is effective at getting the desired coverage.
While a press release can be distributed at any time of day, the best time to send it is during the weekday. In contrast, the worst day to send a press release is Friday. The jury is still out on Mondays, and deadlines are blitzed on Fridays. If you’re targeting the publishing industry, you might want to consider a Saturday or Sunday. If the deadline is close, then you’ll get more coverage on Friday.